Products for Folks
Who Give a D*mn

Look Good, Feel Good
Destroy Less

Stuff That Doesn't
Cost Our Planet

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Non-toxic and 100% loyal. Unlike some people.

Your Ex Ghosted. We Won't.

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Who Are We?

I’m Irina, the founder. But you’re really here to meet Climate Karen, the snarkiest voice of sustainability. Together, we’re on a mission to green up your life, regardless if you’re climbing mountains, doing yoga, or just walking your dog. No greenwashing, no shortcuts, just products that don’t make the Earth cry.

Eco-Friendly

Sustainable materials, low-waste manufacturing, minimal carbon

Ethical Sourcing

Fair labor, cruelty-free, ethical working conditions

Performance

Durable products designed to keep up with your toughest challenges

Body and Mind

Apparel, gear, and accessories that promote stress relief and wellness

Decent Shipping

Fast enough to keep you happy, green enough to keep the planet happy

Online Support

Our chatbot’s here 24/7. It’s learning, so lower your expectations